Incentive, Compensation and Sales Performance Management

In previous posts I have mostly discussed financial incentives to sales performance. Other firms use other non-cash incentives. As the title of this post suggests, this story is about Visa’s approach to Incentive Compensation.

Rather than talking about how it uses incentives to increase its employee’s performance, the article describes the methods used by Visa to accelerate the adoption of rules for credit card safety, to encourage merchants to stop storing credit card data.

Visa’s approach is to financially reward compliant merchants, while at the same time fining non-compliant merchants. They also offer better rates to compliant service providers.

The Visa article can be found here. MasterCard has its own programs, as do other credit card companies.